Spreading Hope & Healing for Breast Cancer Survivors

The grassroots Tough Enough to Wear Pink movement has even grown beyond the western industry, spreading its message of hope and support far beyond the arena to the hearts of competitors, families, and fans across America. Read More.

Twisted X + Wrangler

Many of us know that the right pair of shoes (or boots) can make (or break) an outfit, but have you considered how the manufacturing and production practices behind your entire wardrobe might be affecting the planet? Read More.

Pen & Paper: The Story of Tuan Le

“It’s just me, myself, and my pen,” says shoe designer Tuan Le when asked about his design process. It may come as a surprise that someone so sincerely humble could have one of the most robust and successful portfolios of all time. Read More.

Rachel Grace’s Love of the Land

Each one of our impacts introduces a ripple effect of change, touching every facet of life from the vast herds of cattle on the grasslands, down to the smallest microbe living in the seemingly inert soil those cattle graze on. Read More.

Cowgirl 30 Under 30: Brianna Tucker

“Women in the western industry are more than just cute outfits, and I hope that the world can see that and appreciate all that we bring to the table,” she says. “I want to use my photography to highlight such things and empower women in this industry.” Read More.

Behind the Artist: Olivia Bennett

Through her recent collaboration with Twisted X and its newest line of footwear, the Olivia Bennett Collection, you can see our shared passion of protecting the planet and giving back to the communities where we live come to life. Read More.